Audio Entrepreneurship Course SKU: 138584

6 Three-hour talks (18 Hours!) on Entrepreneurial Thinking from my very popular $499 Art of Enterprise Course.

$149 -- a bargain!

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I have had many requests about attending my in-person $499 Austin course in other cities, or from those who could not make the class schedule.  For the first time, I am opening up the audio files to the class to the public!

I audio record 6 of the 8 classes, listed below.  I place these audio recordings, in approximately 90 minute chunks, on dropbox.  If you purchase this special offer, I will invite you to the dropbox account.

You will also receive class outlines when I use them, a free copy of my 300-page PDF book, and all the other materials we use in the course.

While the audio files will not include my "magic" on the whiteboards and the chance to interact in class with other smart people and ask me questions in person, I believe you can learn a great deal from these audio files.  You also get 24/7 email access to me, to ask your own follow questions.


Tuesday, Sept 20, 6 to 9 PM
Introduction to Entrepreneurial Thinking.
What is entrepreneurship?
The role of entrepreneurship in the business, nonprofit, government, and other worlds.
What do entrepreneurs and those who think like them value most?
What is wisdom?
How do entrepreneurial thinkers learn?
What are the key characteristics of entrepreneurial thinkers?
Skepticism, risk, nonlinear thinking, the dualities, humanization, and other big ideas.
Tuesday Sept 27, 6 to 9 PM
The eight keys to building and leading successful enterprises. Curiosity, history, geography, clarity, consistency, service, uniqueness, passion.
How to come up with ideas. How to deal with too many or too few. How to choose the best ones. Seeing what others do not.
(Chapters 1 through 8 and Chapter 29 of Gary’s book The Art of Enterprise; you will be given a free PDF upon enrollment).
Tuesday, Oct 4, 6 to 9 PM
My life as an entrepreneur. Details on BOOKSTOP, Hoover’s, TravelFest, RoadStoryUSA, Bigwig Games, and The Spark. A frank look at teams, investors, growth, financing methods for the $30 million Gary has raised, getting fired, VCs, failure, coping or not, dilution, business structure, and all that….
Tuesday, Oct 11, 6 to 9 PM
The Big Picture.  Gary created the company that became Hoover’s, Inc. because he discovered  most business people know very little about business, about their economic context,  about how big companies think and work, and about how to evaluate companies as partners, suppliers, or customers.  This session will move you way ahead of your peers and competitors in all these regards. As students have said, “It is like someone pulled open the curtain.” (PDF provided.)

Tuesday, Oct 18, 6 to 9 PM
The Numbers Made Simple.  Many business people do not really understand the most important principles of financial statements.  Come out of this class with a core understanding – from a leader’s viewpoint – of the profit and loss statement and the balance sheet, how they interact, and what they mean to running the business and making decisions. (PDF provided.)

Tuesday, Nov 1, 6 to 9 PM
How to Become an Expert in any Company or Industry.  Most business people do not know where to begin on “business intelligence.” Gary began subscribing to Fortune Magazine 53 years ago, at the age of 12, and has devoted his life to understanding a wide array of industries.  In this session, which has also been given at the University of Texas School of Information, learn how to become an industry expert yourself!